The objective of this project was to conceptualize, refine, choose, and design a sign-in page that incorporates an adjective to establish a distinct personality. Furthermore, the project necessitated the application of visual design techniques to effectively convey the intended adjective without overtly stating it. The project progressed through stages of ideation, iterative refinement, careful selection, and meticulous design implementation. By leveraging visual design skills, the aim is to evoke the desired adjective in a subtle and compelling manner.
The final design of the project incorporates a monochromatic yellow background, carefully chosen for its symbolic representation of intelligence and optimism. These qualities closely align with the concept of boldness, commonly observed in individuals who exhibit daring and audacious behavior. Additionally, the design features an eye element, symbolizing attributes of protection, insight, and wisdom. The gradual formation of the eye's inner layer symbolizes the progressive development of boldness, fueled by the acquisition of wisdom and deeper understanding. This visual representation establishes a strong connection between the eye element, wisdom, and the concept of boldness, effectively reinforcing the underlying theme throughout the entire design. It communicates that boldness is not solely driven by audacity, but also by the careful consideration and discernment that wisdom brings, creating a powerful and well-rounded embodiment of boldness.
During the iterative design process of the sign-in page, I embarked on a creative exploration, exploring a multitude of design concepts infused with various adjectives to establish unique and captivating personalities. Through meticulous evaluation and thoughtful deliberation, I ultimately settled on one sign-in page that incorporated elements representing "bold", aiming to exude a strong and assertive character. Moreover, I present below a selection of alternative sign-in pages that were considered, showcasing the creative journey undertaken to create a compelling sign-in page with a striking personality.
This sign-in page employs a restricted color palette, featuring two equally relevant hues of blue. Blue is commonly associated with calmness and tranquility, creating a sense of harmony that aligns with the notion of magic being serene and captivating. Additionally, a black accent color is incorporated into the design, adding a touch of elegance and sophistication. To convey the adjective "magical", contrast is skillfully utilized through the juxtaposition of a simplistic shape with a more complex one. However, after careful evaluation, I chose not to proceed with this sign-in page as the final design. I believed that the visual elements and colors did not effectively capture the intended essence of "magical".
The term "rueful" is synonymous with regret. The design of the sign-in page below employs a black and white color palette, where black symbolizes grief and white represents innocence. The deliberate combination of these colors aims to effectively convey the essence of ruefulness. The design incorporates thick and long rectangles arranged in intersecting horizontal and vertical lines, creating a visually striking cage-like structure. This unique structure was crafted to evoke feelings of confinement and introspection, symbolizing the emotional constraints one might experience when grappling with the innocence of past actions. However, despite the intended emotional impact, the decision was made to not proceed with this sign-in page as the final design due to its perceived dullness and lack of appeal.
Before proceeding with the development of three distinct sign-in pages, each representing a unique adjective, it was essential to start with sketching and creating wireframes. These activities helped me gain a comprehensive understanding of how the sign-in pages would visually look and function.
This school project was highly enjoyable and insightful. Upon reflection, I would advise my future self to embrace the opportunity to explore new avenues and broaden my expertise in the field of design. While I focused primarily on UX Design and honed my skills in that area, I recognized the significance of visual design as another critical aspect of design that requires further development.